Hospitality Marketing Management

Hospitality Marketing Management, 6th Edition explores marketing and themes unique to hospitality and tourism. The 6th edition presents many new ideas along with established marketing principles, exploring not only the foundations of marketing in the hospitality world but also new trends in the industry.

Additional ISBNs: 1118988957, 1119195152, 9781118988954, 9781119195153

Hospitality Marketing Management 6th Edition is written by David C. Bojanic; Robert D. Reid and published by Wiley. The Digital and eTextbook ISBNs for Hospitality Marketing Management are 9781119195122, 1119195128 and the print ISBNs are 9781118988954, 1118988957.