STRATEGIC MANAGEMENT: Theory and Practice, 5/enprovides an approach to strategic management that balances theorynwith practice. The updated fifth edition continues to offer a detailed, yetnhighly readable presentation of the strategic management field. Taking anglobal perspective, the text addresses concepts sequentially, fromnexternal and internal analysis to strategy formulation, strategy execution,nand strategic control.nTo help students build their analytic skills as they master course concepts,neach chapters key concepts are aligned with 25 case analysis steps.nCurrent real-world examples and high-interest brief cases illustrate thenkey role of strategic management across the dynamic world of business.nStrategic Management: Theory and Practice is appropriate for a range ofnundergraduate and graduate courses./p
Additional ISBNs: 9781942041276, 1942041276, 9781942041283, 1942041284
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