The People Code

Motive matters! “Give me five minutes and I can predict your life success. I can help you understand why you do what you do by identifying your Core Motive.” —Dr. Taylor Hartman In his life-changing book, Dr. Taylor Hartman introduces you to the People Code and why people do what they do. The concept of Motive is a fresh method for analyzing your own innate personality as well as that of those around you. You then have the ability to utilize that knowledge to improve workplace and personal relationships. As an author, psychologist, and leadership coach, Dr. Hartman offers a remarkably astute system for segmenting everyone into specific Motive-types denoted by a color: Red (power wielders), Blue (do-gooders), White (peacekeepers), and Yellow (fun lovers). He then explains how to ensure that all possible alliances between them function at optimum effectiveness. If you struggle with self-acceptance and have questions about why you and others act the way you do, Dr. Hartman and The People Code can help you maximize your life success by improving your day-to-day relationships.

The People Code: It’s All About Your Innate Motive is written by Taylor Hartman and published by Scribner. The Digital and eTextbook ISBNs for The People Code are 9781416571896, 1416571892 and the print ISBNs are 9781416542308, 1416542302.