Cutlip and Center’s Effective Public Relations

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book.Cutlip Center offers students the gold standard in public relations, providing the most up-to-date reference in the market. This edition features several new chapters, examples, and information on how social media and globalization are shaping PR.

Additional ISBNs: 9780132669153, 0132669153, 9780133468328, 0133468321