Fundraising Principles and Practice

From leading fundraising professor Sargeant with contributions from top scholars, this definitive text provides nonprofit professionals, professors, and students with access to the most relevant theories on the vital topic of fundraising. In addition to concrete examples of modern fundraising practice, the book contains clear learning objectives, recommended readings, case studies, summary self-test questions, and exercises at the end of each chapter. The Principles and Practice of Fundraising comprehensively addresses all the major forms of fundraising and critical topics such as donor behavior and fundraising planning.
Additional ISBNs: 1282549111, 0470609362, 9781282549111, 9780470609361
Fundraising Principles and Practice 1st Edition is written by Adrian Sargeant, Jen Shang and published by Jossey-Bass. The Digital and eTextbook ISBNs for Fundraising Principles and Practice are 9780470609361, 0470609362 and the print ISBNs are 9780470450390, 0470450398